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Cookie Policy

This Cookie Policy explains how Parkable uses cookies and similar technologies on this website, and how you can control them. It sits alongside our Privacy Policy.

What cookies are

Cookies are small text files that a website stores on your device. They let the site remember things about your visit — such as which region you are viewing — and help us understand how the site is used. Similar technologies such as pixels and local storage work in the same way; where this policy says “cookies”, it means all of them.

Cookies we use

We group the cookies on this site into three types. Strictly necessary cookies are always on, because the site cannot work without them. Analytics and marketing cookies are optional and are only set once you allow them.

Strictly necessary

Needed for the site to work — remembering your region, keeping the demo form free of bots, and storing your cookie choices. These are always on and cannot be switched off.

CookieSet byPurposeTypeExpires
regionParkableRemembers which regional version of the site you are viewing, so you are not re-routed on every visit.First-party1 year
cc_cookieParkableStores your cookie choices so we can honour them and stop asking. Without it we could not remember that you said no.First-party6 months
__cf_bmCloudflare (via HubSpot forms)Distinguishes people from bots on the demo-request form, so the form can accept genuine enquiries without abuse. Contains no information about you.Third-party30 minutes

Analytics

Help us understand which pages and features are used, so we can improve the site. No advertising. Set only if you allow analytics.

CookieSet byPurposeTypeExpires
ph_phc_[project key]_posthogPostHogAnonymous product analytics — which pages and features get used, so we can improve them. Set even while analytics is switched off, because it is where the opt-out itself is recorded.First-party1 year
_gaGoogle AnalyticsDistinguishes one visitor from another so visit counts are not double-counted.First-party2 years
_ga_[property id]Google AnalyticsKeeps track of the current session for Google Analytics.First-party2 years

Marketing

Let us measure our advertising and show more relevant campaigns. Set only if you allow marketing.

CookieSet byPurposeTypeExpires
_gcl_auGoogle AdsMeasures which adverts led to an enquiry, so we can tell what our advertising is actually doing.First-party90 days
IDEGoogle DoubleClickRecords what you do after seeing or clicking one of our adverts, so Google can measure whether the advert worked and avoid showing you the same one repeatedly.Third-party13 months

You can change which optional cookies we use at any time.

Managing your cookies

You can change which optional cookies we use at any time, using the preferences panel above or the “Cookie preferences” link in the footer of any page.

You can also control cookies through your browser settings — most browsers let you block or delete cookies, though some parts of the site may not work as well if you do.

The choices we offer depend on where you are. In the UK and Europe we ask for your consent before setting any optional cookie; in some other regions we may set them unless you opt out. Whichever applies to you, the preferences panel always reflects your current choices.

Changes to this policy

We may update this Cookie Policy from time to time. When we make significant changes we will update the date shown here and, where appropriate, let you know on the site.