Need parking? Find, reserve and pay for parking with the Parkable app

Back to blogBlog
On Aug 28 2019 / by Wyoming Paul

Dentsu Aegis launches Parkable for Business

To improve staff satisfaction and productivity

At Dentsu Aegis’s Diversity & Inclusion Council meetings, parking was continuously brought up as a source of frustration among staff. While around 50 staff members at the Auckland office have an allocated parking bay attached to their role, around 100 employees do not - and outside of Dentsu’s on-site car park on Sale St, it’s “slim pickings”, making it difficult and expensive to park.

Despite this significant unmet demand for parking, Dentsu Aegis’ car park could have up to 1,250 instances of bays lying empty each year, because when staff with allocated bays took their annual leave, there was no easy way for them to share their bay with other colleagues. Instead, their on-site bays would sit vacant while other members of staff circled the block in search of a car park.

“While colleagues were already sharing their parks on an adhoc basis, Parkable for Business will help us formalise this process and make it fair and accessible for all employees.”
- Kimberly Kastelan, General Manager MKTG and Head of Diversity & Inclusion

Kimberly added that while the Dentsu Aegis team has “several inventive … creative and at times amusing” ways to keep an eye on the parking warden, the time it was taking to check on and move cars was impacting productivity. Not only was parking impacting staff satisfaction, but it was impacting workplace efficiency as well.

“Parkable for Business is the solution we’ve been looking for to solve our parking woes. It may sound like a small part of someone’s day, but finding a car park can take time away from work, family and children and I don’t want what should be an inconsequential moment to become such a stress in my colleagues’ days.”
- Kimberly Kastelan, General Manager MKTG and Head of Diversity & Inclusion

Suggested articles

On Apr 26 2019 / by David Brain
Parkable for Business - How does it work?

Parkable has been solving problems for businesses in Auckland for two years. It's an app that dynamically matches your parking real estate with parkers.

On Feb 18 2020 / by Wyoming Paul
Our top 4 takeaways from Melbourne’s 2020 Facilities Management Summit

I flew to Melbourne to attend and speak at the 2020 Facilities Management Summit, where the focus was on digital technology and human experience. Here are my four top takeaways from the conference.

On May 04 2021 / by Wyoming Paul
Electricians, bring more value to clients when installing EV chargers

Calling all electricians and EV charger installers! Get an edge on the competition by pairing smart EV chargers with Parkable's EV charger software. Offer easy payments and management to your clients.

On Nov 26 2019 / by Wyoming Paul
Aurecon goes live with Parkable to improve staff and visitor parking experiences

Aurecon has around 250 staff at its Newmarket office. However, with just 58 on-site parking spots, staff and visitors were struggling to park. Aurecon has now launched Parkable to improve their parking experience!

On Jun 10 2020 / by Toby Littin
Airbnb started with the GFC: How does the sharing economy look after COVID-19?

Post-Covid, what does the future look like for the sharing economy? CEO Toby Littin shares his thoughts on why recessions are great for the sharing economy - at least in some industries.

On Aug 20 2019 / by Wyoming Paul
Reckitt Benckiser launches Parkable for Business to retain parking for every staff member

When RB had its staff car park reduced, it was concerned they would have to remove access from some employees, or find another to lease. With Parkable, no employee misses out on parking, and RB has no additional lease costs.

On Mar 17 2021 / by Wyoming Paul
Fulton Hogan launches Parkable to optimise car parks and increase staff satisfaction

When Fulton Hogan in Brisbane changed their office lease, parking spots were suddenly scarce. To increase staff satisfaction and optimise their car parks, Fulton Hogan launched Parkable.

On Jul 30 2019 / by Wyoming Paul
The easy way to manage your car park - using smart data

You can only do better with what you measure. This mantra is true in all lines of work, and with all kinds of resources - including car parks.

On Jun 10 2019 / by Wyoming Paul
How to improve the worst part of your team’s day - commuting

It’s likely impossible for the average employee to read the words ‘commuting’ and ‘parking’ without feeling a pang of resentment - and it turns out those negative feelings are bad for business, too.